Social media has made it possible for today’s cosmetics trends to shift swiftly. However, there’s always something fresh about the start of a new year that encourages people to try something new and establishes trends. And in 2024, we’ll witness the union of timeless beauty with viral excitement.
You don’t need to search much farther if you want to change up your cosmetic regimen. Although there are several potential trends for the year ahead, we’ve selected at least 11 cosmetic looks that, based on red carpet appearances, online fashion, and beauty trends, we think will be popular in 2024. To find your new look, scroll below.
Douyin Makeup
Ever since Douyin cosmetics emerged as one of the most popular searches for beauty on Google in 2023, it has remained a dominant force in FYP. Makeup methods influenced by Douyin are increasingly being used on the red carpet, runway, and other events, in addition to screen shots. Simply add lots of glitter, clustered eyelashes, and doll-like blush to your makeup to cash in on this trend.
Something Blue
It is anticipated that blue makeup will remain popular well beyond 2024, according to Pinterest. Search volume for the “blue eyeshadow aesthetic” increased by 65%, while searches for the “aqua makeup look” increased by 100%. Given that mermaidcore became popular in the summer of 2023, it makes reasonable that one of its primary elements will continue throughout 2024. Prepare to rock some blue hues!
Frosty Face
The Y2K comeback helped the frosted eye style gain popularity in 2022 and 2023. We are going to take it to the next level in 2024. Now anticipate the sleek, dewy appearance to spill onto the nose, collarbones, and cheekbones.
Red Lips
Red lips will always be in style, and as of late, influencers, models, and celebs have been photographed sporting the look, which has taken over social feeds. It looks great with both a dramatic, smoky eye and little eye makeup. That’s why, in the end, it’s a classic.
Strawberry Makeup
Though minimalism has its place, we’re going a step farther with it now. A strawberry-based cosmetic is the ideal blend. All you need to do is finish your basic mascara and concealer regimen with a little of blush and strawberry lipstick! You can also incorporate freckles into the mix if you’re truly willing to go above and beyond!